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Privacy

This site does not follow you on its own initiative. Nothing is loaded from anyone else’s servers, there are no social buttons, no advertising and no profiling. The only statistics that exist start if you say so — and until you answer, nothing at all is written to your device.

Who handles the data

Valerio Cassano — VAT IT13316510968.
valecass@valeriocassano.com

I do not publish the registered address on this page. If you need it in writing — for a contract, a complaint, a report to the supervisory authority — write to the address above and I will give it to you straight away.

What happens if you do nothing

Nothing. If you ignore the question at the bottom of the page, or if you answer no, the site writes no cookie and sends no request outside this domain.

  • Nothing loaded from third-party servers: fonts, images and stylesheets all come from this site.
  • No social buttons, no advertising trackers, no profiling.
  • No form to fill in: to reach me there is email, and email is enough.

The only outbound traffic comes from links you may choose to follow — LinkedIn, the product sites, the clients’ sites. Until you click them, none of those servers knows you are here.

Statistics, if you let me

Right now the statistics are switched off. What follows describes what happens when I turn them on — and the day I do, you get asked first. While this line is here, nothing is written to your device and Google does not know you came by.

I would like to know which pages get read and which do not: it tells me what to rewrite. I use Google Analytics 4 for that, and it starts only after an explicit yes.

When it is on, Google collects the pages you open, how long you stay, where you came from, the kind of device and the country. Your IP address is not kept: Analytics 4 uses it to work out which country you are in and then discards it. There is no advertising attached, and the signals that would personalise it are switched off.

The legal basis is your consent, and you can withdraw it whenever you like: at the bottom of every page there is “Cookie preferences”, which brings the question back. The data stays in Analytics for no longer than fourteen months, and then goes.

Google Ireland Limited processes this data on my behalf, and part of it may be processed by Google LLC in the United States: the transfer relies on the European Commission’s adequacy decision on the EU-US Data Privacy Framework, which Google is certified under.

The cookies, one by one

Search Console and Bing

The site is registered with Google Search Console and Bing Webmaster Tools. They are two dashboards that tell me which searches bring people here and which pages the two engines cannot read.

This is not code running in your browser: it is information held on their side, about searches you made on their engine and not on this site. I only ever see aggregate numbers — never who searched for what. Nothing is written to your device for either.

What the server logs

Like every site, the hosting server keeps an access log: IP address, date and time, the page requested, the browser. It is there to run the service and to notice when something breaks or when somebody is trying to get in. The legal basis is my legitimate interest in keeping the site standing.

How long it keeps them is the host’s decision, not mine. I do not read them except when something breaks, I do not cross them with anything and I draw no statistics from them. If you need the exact period, ask me and I will tell you.

If you write to me

What you send by email — your address and whatever you write — I keep to answer you and, if work comes of it, to carry that work out. I do not use it to send you advertising, and I do not pass it on or sell it to anyone.

The legal basis is your interest in getting an answer, and then, where applicable, the contract. If you ask me to delete everything, I delete everything.

There is no fixed deadline, and I am not inventing one: I keep emails for as long as the conversation can still be of use. When a contract comes out of a conversation, the paperwork behind it has to be kept for ten years — that is the Italian civil code on accounting records, and it is not mine to decide.

Your rights

You can ask me what data I hold, have it corrected, have it deleted, ask me to stop using it, or get a copy. You can withdraw your consent to statistics at any time, and withdrawing it does not make what happened before unlawful. Write to the address above. If you think I am getting it wrong, you can complain to the Italian data protection authority (Garante per la protezione dei dati personali).

Where the data lives

Emails stay on the mail service I use, in the European Union. The site is hosted in the European Union. The only thing that leaves the Union is the statistics, and only if you accepted them: those sit with Google, under the safeguard described above.

I do not list the two providers by name here: a list inside a page ages badly, and when it changes somebody else always notices before I do. If you want to know who they are, write to me and I will tell you.

If something changes — one more service, a different provider — I rewrite this page and change the date below.

Last updated: August 2026.